• Market development
  • Market development

Market development

Opening the door to new business opportunities

Drawing from our market knowledge and our long experience supporting international companies, we can determine and find the most promising end-customers for your product or service offering, or the right sales channels through which to distribute them more broadly.

Our market development services cover both pre-sales and sales and encompass the following activities:

  • Articulate your product positioning, including your unique selling propositions (USPs)
  • Help develop your marketing plan, including events you should be present at (e.g. trade fairs)
  • Research possible end-customers and potential business partners: distributors, value-added resellers, agents, technology partners
  • Introduce you to potential business partners and new customers, and qualify their needs
  • Arrange and prepare for sales meetings

We help you win new business faster, even in technology niche markets.

On a longer term basis, we can also act as your outsourced marketing and sales team.